Saïdia (Arabic: السعيدية, romanized: Al-sa'idiyya; Berber languages: ⴰⵊⵔⵓⴷ, Ajrud), known as the "Blue Pearl", is a coastal town in northeastern Morocco. It is located in the Berkane Province in the north of Beni Znassen region, lying in the adjacent metropolitan area of Berkane itself, along the Mediterranean Sea to the north and Moroccan to the east. Its 14 km (9 mile) coastline is one of the longest beaches of Morocco and is characterized by its golden sand and Mediterranean climate, making it a popular international tourist destination. It hosts numerous resorts and attractions, including private beach resorts, shopping malls, golf courses, and other sports centers.

Saïdia's marina covers an area of 290,000 square meters (70 acres), with 740 berths and modern marina facilities. Tourists are attracted by its traditional folk music festival every August. It is surrounded by a natural bird preserve of marsh and woodland called Moulouya National Parc. Access to the main beach is through a eucalyptus forest.